MODERN PRINCIPLES ANALYSIS OF RESOURCE FLOWS IN CRISIS CONDITIONS: CULTURE AND CREATIVE INDUSTRY
Abstract and keywords
Abstract (English):
The culture industry should become attractive for capital investment through the development of organizational-economic mechanisms of support in the form of integrated structures as well as through the development of mechanisms of its financing: systems of culture multi-channel backing and state-private partnership which would allow to create prerequisites for the appearance and implementation of new ideas and projects in the culture field, contributing to culture sphere formation as a full-fledged source of state income. As a result of this project implementation, original new fundamental theoretical assumptions and empirical data in the culture industry field and the regional development will be obtained. The project focuses on the study of fundamental basics research of the culture industry functioning, solves scientific problems of the culture industry effectiveness evaluation and direction justification of its support and funding; there are being worked out strategies and mechanisms of the culture industry efficiency development and increase in accordance with the characteristics and needs of regional economies.

Keywords:
culture industry, development mechanisms, integrated structures, information technology, financing, innovative potential, resource flows, logistics approach
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